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If you are searching for an answer on how to strengthen your hair, it’s time to discover inspired hair beauty secrets from around the world. Dove Nourishing Secrets Fortifying Ritual is designed to nourish and strengthen hair, and is inspired by nourishing secrets of women around the world to take care of their hair. The result? Healthy, strong and more beautiful hair with a fresh and floral scent. Dove Nourishing Secrets Fortifying Ritual shampoo & conditioner combine our nourishing technologies with avocado and calendula extracts, help to nourish and strengthen fragile hair, leaving your hair healthy and fortified from root-to-tip form the first wash*. * strength against breakage vs non-conditioning shampoo