Complete nutrition* supported by 150 years of trusted baby nutrition expertise. GOOD START® 1 Concentrated Liquid Baby Formula (18 x 240 ml) is designed with baby’s comfort in mind. Tummy friendly and easy to digest*, only GOOD START® formulas have COMFORT PROTEINS™, which are 100% whey proteins that are partially broken down using our unique process for small tummies. Concentrated Liquid format mixes easily with no clumps or scoops - just add water as directed and shake well. This non-GMO** baby formula is designed for babies from birth (0 months) and older. Breast milk provides optimal nutrition for baby. *Like all infant formulas. **Ingredients not genetically engineered.